Digiday
AI's Role in Digital Marketing Sparks Debate on Human Creativity
3 hours ago•3 min read
AI's Role in Digital Marketing Sparks Debate on Human Creativity
3 hours ago•3 min read
The tension between AI-generated content and the need for human connection shapes the future of marketing.
•AI-generated content is saturating the market, leading to a call for more human-centric approaches.
•Current belief that AI alone can drive marketing success is flawed.
•Human connection, trust, and authenticity are emerging as key differentiators.
Digiday